The future of urban mobility is electric and subscription-first.
Fare is building Berlin's only subscription-first, all-electric car sharing platform. Replacing pay-per-minute anxiety with clean monthly plans and a fleet worth driving.
The Opportunity
Europe is at a mobility inflection point.
Tightening emissions targets, rising car ownership costs, and a generation that prefers access over ownership are converging to create one of the largest mobility market opportunities in a decade. Fare is positioned to capture it with a model built for how people actually want to move.
€12B+
European car sharing market by 2030
28%
Projected annual market growth rate
3.8M
Berlin residents, 40% without a car
100%
Electric fleet. Zero emissions, every trip.
The Landscape
Every other car sharing service misses the same thing.
Existing providers built their models for a different era. Fare is the answer to what comes next.
Why Fare
Three structural advantages no incumbent can easily replicate.
01
Subscription over per-minute
Every existing car sharing service in Berlin charges by the minute or kilometre, creating unpredictable bills and anxious drivers. Fare replaces that model with clean monthly subscriptions. Predictable revenue for us, zero stress for the customer. This structural shift changes the unit economics entirely.
02
A fleet worth driving
Our vehicles are the VW ID. Polo, VW ID. Cross, Volvo EX30 and MINI Cooper E. Vehicles people actively choose over alternatives. We are not competing with budget rides or mixed fleets. Fare is the experience that makes subscribers stay.
03
GDPR-native, Berlin-built
All customer data is stored and processed in Germany. Every piece of personal information is encrypted at rest. Data processing agreements are signed with every sub-processor. We are legally and technically ready for the most regulated mobility market in Europe from day one.
Berlin's only subscription with a 100% electric shared fleet.
See the plansBusiness Model
Subscription revenue from day one.
Three fixed monthly plans replace the industry's race-to-the-bottom per-minute model. Customers pay upfront, usage is built in, and revenue is predictable. No surge pricing. No bill shock.
The S
Entry-level access to Fare's electric fleet. Designed for occasional city mobility: commutes, errands and weekend trips. Everything included, nothing extra.
The M
The core Fare experience. Higher usage, full fleet access and priority booking. The plan most subscribers grow into and stay on.
The L
For professionals replacing car ownership. Maximum access, maximum flexibility. First booking priority across the entire fleet, every day.
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Monthly recurring revenue with no transaction volatility
⇡
Tiered plan structure supports ARPU expansion as subscriber engagement deepens
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Highly legible unit economics from launch
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Berlin's only subscription with a 100% electric fleet
Operational Foundation
Built to scale. Designed to pass due diligence.
Investor-grade operations from the start. EU data sovereignty, encryption at rest, signed agreements with every partner.
Data Residency
Germany
All customer data stored and processed within the EU. Full data sovereignty, no third-country transfers.
Legal Compliance
GDPR
Articles 5, 7, 17, 25, 28, 30 and 32 implemented. Data processing agreement signed with every sub-processor.
Security
E2E
All personally identifiable information encrypted at rest and in transit. Access controls enforced at every layer.
Get in touch
Interested in Fare?
We are in active conversation with investors and strategic partners ahead of our Berlin launch. Whether you are a venture fund, family office, fleet operator, OEM, or business looking to collaborate, we want to hear from you.
What we are looking for